Libri simili a Interbrand Choice, Strategy, and Bilateral Market Power
Se ti è piaciuto "Interbrand Choice, Strategy, and Bilateral Market Power", libro del 1976, queste opere condividono la stessa atmosfera secondo l'analisi di Komorebi: il confronto non è fatto sui generi dichiarati ma sul profilo emotivo che il catalogo riconosce a ciascuna. Nell'elenco ci sono 37 libri.
37 opere trovate nel catalogo Komorebi.
- Industrial Organization Libro del 2015 · Paul Belleflamme, Martin Peitz
- Strategic Brand Management Libro del 2010 · Kevin Lane Keller, M. G. Parameswaran, Isaac Jacob
- Market Segmentation Libro del 2012 · Michel Wedel, Wagner A. Kamakura
- Principles of Marketing Libro del 2019 · Philip Kotler, Gary Armstrong, Lloyd C. Harris, Hongwei He
- A Dictionary of Marketing Libro del 2011 · Charles Doyle
- Understanding Consumer Decision Making Libro del 2001 · Thomas J. Reynolds, Jerry C. Olson
- Marketing Libro del 2004 · Jon Groucutt, Peter Leadley, Patrick Forsyth
- From Mind to Market Libro del 1997 · Roger D. Blackwell
- Market-led Strategic Change Libro del 2002 · Nigel Piercy
- Strategic Marketing Planning Libro del 2003 · Colin Gilligan, Richard Malcolm Sano Wilson
- Brand Thinking and Other Noble Pursuits Libro del 2011 · Debbie Millman
- The Effective Use of Market Research Libro del 2004 · Robin Birn
- According to Kotler Libro del 2005 · Philip Kotler
- Key Marketing Skills Libro del 2004 · Peter Cheverton
- Economics and Power Libro del 1989 · Randall Bartlett
- Marketing Management Libro del 2019 · Philip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman, Torben Hansen
- What They Do Not Teach You at Harvard Business School Libro del 1984 · Mark H. McCormack
- Managing Marketing Libro del 2007 · Roger A. Palmer, Juanita Cockton, Graham Cooper
- Organizational Behaviour Libro del 2012 · Paul Smith, Marilyn Farmer, Wendy Yellowley
- Business to Business Marketing Management Libro del 2013 · Alan Zimmerman, Jim Blythe
- Marketing Moves Libro del 2002 · Philip Kotler, Dipak Jain, Suvit Maesincee
- What Were They Thinking? Libro del 2007 · Jeffrey Pfeffer
- Organizational Behavior Libro del 1994 · Jerald Greenberg
- Handbook of Marketing Libro del 2002 · Barton A Weitz, Robin Wensley
- Innovation and Entrepreneurship Libro del 2012 · Peter Drucker
- Marketing Research Libro del 2006 · Nigel Bradley
- Psychology in Economics and Business Libro del 1996 · Gerrit Antonides
- Key Management Concepts Libro del 1996 · Vic Zbar
- Process Management Libro del 2003 · Jörg Becker, Martin Kugeler, Michael Rosemann
- Business Libro del 2002 · Mark Vernon
- Basics Marketing 03 Libro del 2011 · Brian Sheehan
- The New Market Leaders Libro del 2002 · Fred Wiersema
- Services Marketing, 7/e Libro del 2011 · Christopher Lovelock
- Patterns of Management Power Libro del 2002 · Russell McCalley
- Entrepreneurship Policy: Theory and Practice Libro del 2005 · Anders Lundstrom, Lois A. Stevenson
- Strategic Leadership Libro del 2009 · Sydney Finkelstein, Donald C. Hambrick, Albert A. Cannella
- Methodology And Perspectives Of Business Studies Libro del 2010 · G. Balachandran
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